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Proving a Marketing Professor wrong!
The Number Fever - Pepsis' Viral Philippines Campaign
How Surreal Cereals Won with Fake Celebrity Endorsements
Turning life’s challenges into a bold marketing
Swiggy did this to make it happen
A Paradox of Attention and Conversion
Because they charge ₹200 per bar and ₹400 per bottle.
From $2.2 billion in 2013 to $1.3 billion in 2022
And here's how the founder 2X his monthly revenue
From ₹2000 investment to ₹20 Cr in revenue
Yep, you heard right. But how?
How did Darwinbox achieve this?
Is it their marketing strategy or the juice taste?
Wait, is that a genius marketing move?
How did Dunzo scale at a rapid speed?